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Social Media Set Management Issues

By Jon M. Garon Gallagher, Callahan & Gartrell, PC The challenge for the film producer is that potential distributors may have different goals regarding the marketing of the project. If the pre-release campaign does not work, the failed marketing will add an additional impediment to the sale of the film. In essence, the independent producer Read MoreRead More

New Directions for Independent Cinema: Ian Calderon

Ian Calderon, director of digital initiatives for the Sundance Institute, talks with CinemaTech editor Scott Kirsner about trends in independent film: delivering content to mobile phones and Internet-connected TVs, producing in 3-D, piracy, and the challenge of breaking through the noise — whether you’re submitting a film to Sundance or uploading it to Vimeo or Read MoreRead More

Frontline: Digital Nation – life on the virtual frontier

A PBS Frontline report on the digital revolution and how it’s changing our lives, with video stories, interviews, and user-generated video on relationships, information overload, education, the military, parenting, brain development, and more. For more information visit Frontline on PBS.Read More

The Coming Indie Revolution: Just Sell it Yourself!

Manohla Dargis contemplates the new world of indie distribution – how technology and social media is affecting the way indies get distributed and, more importantly, how content creators can get paid. The answer – much like many things in the indie world, is DIY. …In the Old World of distribution, filmmakers hand over all the Read MoreRead More

The Future of Content Distribution

Richard Rosenblatt of Demand Media, Dan Rosensweig of Guitar Hero and Peter Guber of Mandalay Entertainment discuss the current state and future of distribution in their varying fields.Read More

Why Indie Directors Give Movies Away Free Online

This article by Monisha Rajesh of Time.com illustrates how many indie filmmakers are sidestepping traditional distribution and finding larger audiences and larger profits by giving away their film for free online. So, how do you make money by giving something away for free? Well, read on…. …When Finnish filmmaker Timo Vuorensola came up with the Read MoreRead More

21 Great Free Thinkers of Indie Film

Ted Hope from The Wrap has compiled a list of “Brave Thinkers” in Independent Film. I guess we can split hairs over what is considered brave in this industry, but nevertheless it’s a good list of some of the individuals that are working on th cutting edge of indie film. …These Brave Thinkers lead equally Read MoreRead More

Content and Control for Online Film

By Jon M. Garon Gallagher, Callahan & Gartrell, PC The rules for creating, marketing and distributing films derive from a host of different sources. The Academy of Motion Picture Arts and Sciences controls the rules for the Academy Awards statuette, the Oscar, while collective bargaining agreements with various trade unions require that their members participate Read MoreRead More

Indies still looking for Internet equation

Internet distribution is maturing but has there been any viable Online model of distribution for independents? …If only more indie filmmakers could sell as many Internet downloads as “Helvetica,” the future of indie distribution might look more promising. Gary Hustwit’s documentary about the ubiquitous font has taken in a six-figure sum from its showing on Read MoreRead More

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