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7 Things to Consider Before Launching Your Web Series

Brian Rodda presents seven principles to consider before offering up your first video to the Internet Gods. 1. Who is your audience? Simple? Yes. Redundant? Perhaps. Tantamount to the success of your series? Absolutely. In developing any good series, a creative vision must give itself structure to set itself free. Creating a strong intention for whom Read MoreRead More

How Facebook Is Changing the Way Its Users Consume Journalism

A study says 30 percent of adults in America get news from the social network – how does this affect the way Journalism is consumed? Many of the people who read this article will do so because Greg Marra, 26, a Facebook engineer, calculated that it was the kind of thing they might enjoy. Mr. Read MoreRead More

How To Create Responsible Social Criticism – Idea Channel

The recent matter of Sam Pepper’s “social experiment” videos has inspired a lot of discussion and debate. Here at Idea Channel, we thought we’d take this opportunity to talk in this video not specifically about Sam Pepper, but about media in general, and it’s ability to comment on serious social issues. If Sam Pepper’s video Read MoreRead More

11 Tips for Self-Education in the Internet Age

If we are not actively curious, knowledge-seeking inquirers—we cannot hope to attain significant insight or understanding in any area of study. Here are 11 ideas for an efficient and holistic approach to self-education. 1. Tackle what is beyond you. ‘In a poignant essay, writer and computer programmer Paul Graham wrote of a way to protect Read MoreRead More

Follow Me: The Life of YouTube Celebrity Brittani Louise Taylor

Since 2007, funny gal Brittani Louise Taylor has created hundreds of videos on YouTube, ranging from vlogs to spoofs to her weekly Shout Out Sunday show. We get to know BLT at home as she preps for all aspects of her demanding production schedule while finding time to balance her off-camera social life and relationships.Read More

Why You Clicked on That Tweet: The Psychology of Twitter Engagement

Lanya Olmsted outlines 4 pscyhological theories behind why people clicked on that tweet. Via Raindance What does the academic field that has brought us Freudian theories have to do with the social network that popularized hashtags and play-by-play updates of Sunday brunches? More than you would think. We want to know what will motivate our followers Read MoreRead More

A Useful 75 page Document on How to Market Your Webseries

Making a web series can be serious business. Julie Giles created this document for the Independent Production Fund of Canada to get you started on how to promote and market your web series. While it wasn’t so long ago that a scripted web series was considered a promotional offshoot of a television series, or a Read MoreRead More

How to make Good TV for the web, According to Amazon

Amazon Studios director Roy Price explains why certain shows succeed, whether to launch every episode of a show at the same time, how much a good show costs, and the difference between good TV then and now. Two years ago, Amazon (AMZN) started developing television content. In the past year, the company produced 24 pilots, Read MoreRead More

Why Netflix Is Pushing ‘Breaking Bad,’ ‘House of Cards’ in 4K Ultra HD

With 4k TVs still a rare thing, Netflix’s push for delivering 4K content may have more to do with net politics than user experience. Virtually none of Netflix’s 45-plus million customers have a 4K Ultra HD television today. So why is the company bothering to expend cycles to offer “House of Cards” season two, “Breaking Read MoreRead More

A Q&A With A Viral Video Network

Forbes contributor Lori Kozlowski interviews CEO of Junkin Media Jonathan Skogmo and Chief Development Officer Josh Entman about how and why videos actually go viral, and how brands can capitalize on this power: Kozlowski: What trends are you seeing in the viral video landscape? Skogmo: We’re seeing an enormous increase in the use of viral videos Read MoreRead More

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