Chris Jones offers 10 tips for designing movie posters aimed at grabbing the eye of a sales agents, distributors or audience members. 1. The poster is NOT a piece of art… well of course it is art, and I love movie posters, they adorn my walls. But I suspect they never began life as artwork that Read MoreRead More
Laina became an internet meme as the Overly Attached Girlfriend by rewording a Justin Beiber song, turning her into the web’s favorite attached-to-the-hip girlfriend. Now she’s been courted by UK-based marketing agency The Viral Factory to promote Samsung’s SSD drives in this piece of “viral advertising”. It’s a clever ad playing on a popular meme Read MoreRead More
What goes into creating an Ad Campaign? This article from Ad Week runs down the process the ad agency Mother used to create a series of ads for Zeebox. View Playlist on YouTube Article from Ad Week below: IDEA: Cookies and milk. A prom queen and her limo. A slow-running teenager and a horror-movie monster. Read MoreRead More
Director Rogier Wieland created this stunning stop motion animation advertising for Moleskine Colored Planners. The Making of:Read More
This Howloween promotion Petco combines kids in costumes and a chihuahua psychedelic superpowers.Read More
Filmmaker IQ’s John Hess rips into the insipid message lurking under the cutesy Susie Lemonade Ad for Verizon.Read More
For years, the game would take a backseat to the lavish and clever commercials that debuted on Super Bowl Sunday… that hasn’t been the case in recent years. John Hess critiques a handful of commercials from Super Bowl XLVI looking at production design and concept from a filmmaker’s perspective.Read More
When I woke up today it was morning in America, but it wasn’t until the afternoon before I realized I helped create the dawn. That’s when I saw Newt Gingrich’s “Rebuilding the America We Love” ad and noticed those images that all political pundits where dissecting where in part created by me. Read More
It’s been 28 years and now Cheech and Chong are back and off to deliver “magic brownies” to the Flaming Pole desert festival in this Fiber One 90 calorie brownie commercial. Read More
Whoever it was in the Woolite marketing department that came up with the idea to have Rob Zombie direct this ad was a genius. After all, when have you ever voluntarily watched a commercial for a laundry detergent?Read More
Writing a video script for a marketing or advertising piece is harder than it looks. Years of school and college have trained you to write long complicated sentences in order to fill an arbitrary page length… now it’s time to forget all of that and communicate as clearly as you can.Read More
There is no way I can provide a description for this other than to say David Lynch has a new brand of coffee and if after watching the video you still are interested in buying it you can click here: David Lynch Signature Cup CoffeeRead More
