Liz Shannon Miller explains how the gaming industry is starting to play a bigger and bigger role in entertainment and the film/television industries.
Not only is it a $21 billion (with a b) business, but games have become much bigger than “Mario Kart” and shoot-’em-ups: Not only are game-to-movie adaptations like “Assassin’s Creed” and “Metal Gear Solid” poised to define a new generation of action films, but consoles like Xbox and Playstation enable users to watch everything from Netflix to YouTube to original series on their televisions.
Gaming is only going to become more important to the media landscape in the future, and no week makes that more clear than the week of the Electronic Entertainment Expo (E3). If video games aren’t your jam, all you need to know about E3 is that it’s the one of the biggest (and loudest) events of the gaming industry — a week of demos and product launches and big talk about what to expect next from the major studios and tiny indies.
Every year, E3 kicks off with a long day of press events put on by the industry’s biggest players; this time, most of them kept their focus on actual gaming, but there was still news that should be on the radar of anyone invested in the business of creating pop culture.
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