RODE Announces the New iXY Microphone for iPhone 5, 5s, and 5c

If you have an iPhone 5, 5s, or 5c, you already have a powerhouse recorder in your pocket. With the new iXY mic from RØDE, you have a recorder solution capable of 24-bit 96kHz studio quality recording. Check out the press release below:

Rode XY Mic

Monday July 14th 2014, Sydney Australia – Australian pro-audio manufacturer RØDE Microphones has today announced the iXY with Lightning connector for iPhone 5, 5s and 5c — the highly-anticipated update to RØDE’s stereo microphone for Apple iPhone devices, that allows high-quality recording at sample rates up to 24-bit/96kHz.
The original iXY was announced in early 2013 and was the world’s first microphone for iOS devices, able to record at such a high-quality resolution. This innovative approach saw the iXY awarded several product design awards, culminating with the prestigious International Red Dot Design Award, which recognizes products of the very highest quality by an expert panel of 37 judges from around the world.

Rode XY Mic2

Equipped with the same broadcast audio performance as the original 30-pin microphone, the iXY with Lightning connector features a matched pair of ½ inch condenser capsules arranged in a stacked X-Y configuration, with on-board high-fidelity analogue to digital conversion. This ensures accurate, immersive and true to life stereo recordings.
Interchangeable rubber mounting clamps are supplied to suit both iPhone 5/5s and 5c, which also provide shock mounting and help to minimise vibration transferring to the microphone capsules. A foam windshield for outdoor recording and protective storage pouch are also included. The RØDEGrip mount is optionally available for mounting the iXY and iPhone on a camera or microphone stand, and a “deadcat” windshield for high wind conditions will be available shortly.

“The original iXY was an industry leader in both design and function, so we’re thrilled to continue this success with the updated version for iPhone 5.” commented Damien Wilson, RØDE’s Global Sales and Marketing Director. “Being able to record at this quality with a device that sits in your pocket has been a game changer not only for audio professionals, but for enthusiasts alike. We saw this first-hand with so numerous entrants to our My RØDE Reel short film competition choosing to use the iXY for their amazing short films”.

Finally, RØDE’s field recording app for iOS devices, RØDE Rec also recently received an update to increase compatibility and stability on the iOS 7 platform. RØDE Rec and RØDE Rec LE are available now in the App store for iPhone and iPad.

Rode XY Mic3

The RØDE iXY is shipping now. Visit for more information.

About RØDE microphones:

RØDE Microphones ( designs and manufactures high-quality microphones and related accessories for studio, live and location use. Its products are designed and primarily manufactured in Sydney, Australia and exported to over 100 countries globally.



A Useful 75 page Document on How to Market Your Webseries

Making a web series can be serious business. Julie Giles created this document for the Independent Production Fund of Canada to get you started on how to promote and market your web series.


While it wasn’t so long ago that a scripted web series was considered a promotional offshoot of a television series, or a way to prove that your content was good enough for television, online video and web series are now a serious, viable and growing medium. Web series are attracting millions of views and dominating online activity. Cisco Systems has said that online video will be bigger than Facebook and Twitter by 2017. A recent white paper from independent tech analyst Ovum also says that by 2017, more than 20% of audience viewing hours will be delivered via the internet. This same study says that approximately 4% of current U.S. viewing is delivered via the web, as calculated by Nielsen. This is expected to increase based on continuing growth in tablet and smartphone ownership.

It seems impossible to imagine content not being delivered to us in the way we want it and when we want it. We have on-demand services dominating traditional broadcasters, and we’re seeing the rise of a new wave of content distributors like Hulu, YouTube, Amazon, Funny or Die, Yahoo, AOL, etc. Audiences are now empowered and encouraged to find content that speaks to them, not just what someone has programmed for them.

This landscape has inevitably shifted some creative power back into the hands of producers. You don’t necessarily have the barriers of entry that once existed; you don’t have to submit to the “gatekeepers” like broadcasters and wait on notes and rejections. So where does that leave you, a producer? If you’re reading this, it likely also means you may want to make a web series. Creating a series that will live online is incredibly exciting, liberating and indeed challenging.

There is no one way to make a series and there is no checklist of definitive steps to take to ensure success. But there are things that you can take into consideration that will help the process. There are certainly elements that are emerging that will help make your project work in this new space. This Guide to Best Practices for Web Series is authored by the producers of Independent Production Fund funded projects who have lived through the experiences of web series production, with additional notes from the Management of the Independent Production Fund. These are personal perspectives and should not be considered definitive in this ever evolving world of drama web series production. A big thank you from the IPF to all who have shared so generously so much good advice! | Read the Full Article

Yes, You Truly Suck. (at Writing)

Doug Richardson shares his experience as a producer and having to deal with piles and piles of dreadful scripts.

Bill Murray

It’s harsh but true. You suck. You’re not as good as you think you are. You lack talent, craft, and most importantly, good sense. Otherwise you’d stop wasting your time and trying to break into Hollywood, settle down, and get on with the humdrum that is your true existential self.

I didn’t always think this way. I had a more egalitarian view of the writers’ world. Early on, as success was beginning to spark in my career, I’d hear agents and producers whisper to me their secrets to discerning a good script from bad.

“How do you get through all those scripts in just a coupla days?” I innocently asked a development pal, whose backpack was so weighed down with his weekend reading that I worried it would permanently injure his already out-of-kilter back.

“Easy. Read the first ten pages,” said an agent friend. “Then the last five. If those are any good, I’ll double back and maybe read the whole thing. Otherwise, I know it’s crap.”

I argued otherwise. That any man or woman who had the moxie to sit down and scribble, pen, type, or even dictate a movie story into a hundred-fifteen pages, bind it with three brass brads, and submit it to the world deserved a thorough and fair reading.

“They’re lucky they get me to read five pages total,” said a movie exec I used to go on pub crawls with. “Facts are facts,” he went on to say, “and ninety-nine percent of screenplays are crap. And I’m not even talking as if crap means not up to studio standards. I’m talking about bad writing, poorly told stories, not a scrap of anything redeeming.”

“You’re just looking for shortcuts,” I countered, still defending all who endeavored to put pen to metaphoric paper.

“I’m just looking for readable scripts,” he argued. “And they are few and far between.”

Doug Richardson | Read the Full Article

For Taylor Swift, the Future of Music Is a Love Story

Taylor Swift pens this essay on her thoughts on where the music industry is and how to survive in this YouTube hyperconnected world.

Taylor Swift

Where will the music industry be in 20 years, 30 years, 50 years?

Before I tell you my thoughts on the matter, you should know that you’re reading the opinion of an enthusiastic optimist: one of the few living souls in the music industry who still believes that the music industry is not dying…it’s just coming alive.

There are many (many) people who predict the downfall of music sales and the irrelevancy of the album as an economic entity. I am not one of them. In my opinion, the value of an album is, and will continue to be, based on the amount of heart and soul an artist has bled into a body of work, and the financial value that artists (and their labels) place on their music when it goes out into the marketplace. Piracy, file sharing and streaming have shrunk the numbers of paid album sales drastically, and every artist has handled this blow differently.

In recent years, you’ve probably read the articles about major recording artists who have decided to practically give their music away, for this promotion or that exclusive deal. My hope for the future, not just in the music industry, but in every young girl I meet…is that they all realize their worth and ask for it.

Wall Street Journal | Read the Full Article

10 Lessons from The Grand Budapest Hotel

Matt Howsam identifies 10 things we can learn as filmmakers from the delightful Wes Anderson film The Grand Budapest Hotel.

Grand Budapest Hotel2

1. Every detail matters.

This should be a relevant lesson to take from several films but it is impossible not to notice the extra special attention to detail  in Wes Anderson’s perfectly constructed worlds.  Grand Budapest is no exception.  Spoiler alert: When Madame D (Tilda Swinton) dies, she can be seen wearing bright red high heeled shoes in her coffin.  Much later in the film, we can spot her son, Dmitri (Adrien Brody) stomping around in these shoes.  Blink and you miss it but it is a very rewarding detail to notice and the film is full of such moments.  It informs us so much about his greedy, insensitive character, is comedic and the audience love and appreciate these moments.  So make sure to pepper your film with these meaningful details as it encourages repeat viewings of your wonderful film.

2. Make a film that is impossible to hate.

Even if you detest Wes Anderson,  I believe that it is impossible to detest ‘The Grand Budapest Hotel’.  How can you?  Its script, characters, and general filmmaking craft are bursting with charm and warmth.  As a result, we all left the cinema smiling and recommended it to all our friends (or you should have).  So, instead of contributing to the same conventional plot lines, make sure your film bursts with charm and your film will be memorable and recommendable.  Easy peasy.

Raindance | Read the Full Article

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