Happy Birthday YouTube!
Posted on May 21, 2012 in Internet | No Comments
YouTube turns 7 today. And now the statistic is 72 hours of video uploaded every minute.
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How to get into a Film Festival – Advice from a Festival Director
Posted on April 16, 2012 in Film Festivals | 1 Comment
Darren Levine, Festival Director & Co-Founder NYC Filmmaker’s Fest., offers some advice to filmmakers on how to submit your project to film festivals.
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Everything can be Viral
Posted on April 12, 2012 in Marketing | No Comments
Its the ultimate goal – the dream of marketing. Going Viral is what everyone strives for but no one really has a handle on. Here are a few examples of pieces of the production puzzle that can be used to get your audience to become an active participant in your film’s marketing.
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Vampire Mob’s Joe Wilson: “No one can make a Viral Video”
Posted on April 4, 2012 in Internet | 1 Comment
Filmmaker / Web Series Creator Joe Wilson (VAMPIRE MOB) shares his thoughts on the issues facing Web Series creators while encouraging us all to go out and tell our stories.
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DIY Film Distribution
Posted on March 28, 2012 in Selling Your Film | No Comments
This presentation is a step by step DIY guide to how Andrew P. Byrd secured distribution of his indy feature, Johnny Appleweed.
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Copyright Math: Why the MPAA is Full of Sh*t
Posted on March 16, 2012 in Filmmaking 360, Selling Your Film | 1 Comment
Numbers don’t lie, lobbyists do. Comic author Rob Reid unveils Copyright Math in this TED Talk, a remarkable new field of study based on actual numbers from entertainment industry lawyers and lobbyists.
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Viral Videos Vs. Evergreen Videos
Posted on March 8, 2012 in Internet | 1 Comment
Creating viral videos is something a lot of people try to do, but creating evergreen videos that have on-going views instead of a flash-in-the-pan spike is perhaps more beneficial in the long-term.
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The end of movie theaters?
Posted on February 26, 2012 in Selling Your Film | 3 Comments
Movie attendance has been declining, with 2011’s box office the lowest in 15 years. But the trend may be changing. Could the movie theater as we’ve known it survive? Tracy Smith of CBS News considers the prospects.
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Coming soon! The evolution of movie trailers
Posted on February 26, 2012 in Marketing, Trailers | 1 Comment
In a world of hyped-up movie advertising comes one video that dares to tell the truth about the history of coming attractions. David Morgan of CBS News reports.
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How New Platforms, Streaming Media Change the Equation for Indie Filmmakers
Posted on February 24, 2012 in Internet, Selling Your Film | No Comments
Amanda Lin Costa explores the new methods of distributing films and the myriad of strategies that filmmakers use to get their product to the masses.
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Editing SCARFACE for TV
Posted on February 20, 2012 in Editing, Selling Your Film | No Comments
It was Harry Tatelman’s job to convert Universal’s films into television fare by taking out the foul language, and some of the violence and nudity. When he was given the task of editing Scarface’s 160 ‘F’ words along with its other blue content few thought it could be done. But in the end it may be the most creative censorship ever to hit the TV airwaves.
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MPAA “The Don’ts and Be Carefuls” (1927)
Posted on February 20, 2012 in Marketing | No Comments
In 1927 the MPAA (then called the Motion Picture Producers and Distributors of America) made a list of what they called “The Dont’s and Be Carefuls.” It contained 11 things that should never appear in a film “irrespective of the manner in which they are treated” (“Don’ts”), and 25 things where “special care be exercised” before being included (“Be Carefuls”).
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The Strange and Twisted Tale of… The Movie That Grossed $30
Posted on February 20, 2012 in Marketing, Selling Your Film | 2 Comments
Zyzzyx Road is a independent film made in 2006 with a budget of $1.2 million. Even though it stared Tom Sizemore and Katherine Heigl, it is notoriously on record as the lowest grossing film of all time with a grand total of $30 in ticket sales.
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Finding Real Numbers in Imaginary Movies
Posted on January 31, 2012 in Selling Your Film | No Comments
Getting a filmmaker to divulge the exact cost of a film is next to impossible. The same goes for distributors when asked about what kind of numbers to expect on the sales end. So at “Distribution X” at Sundance, a panel of distributors were asked to give numbers on wholly imaginary movies.
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The Internet Goes on Strike over SOPA, Productivity Skyrockets
Posted on January 18, 2012 in Featured, Internet, Legal & Copyright | 6 Comments
Now that Occupy Wall Street is dead the interwebs are abuzz with a new protest meme denouncing SOPA. This should not be confused with their decades long protest against soap.
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