Filmmaker and Visual effects guru Stu Maschwitz gives his take on the hype coming out of CES over the new 4K TVs and the year of 2014K.
And that’s the problem for TV manufacturers. Your TV is more than good enough. But they only make money when you buy a new one (unless they’re Panasonic. selling ad space on their menu screen). So imagine their desperation to get you to think your awesome TV is worth discarding in favor of a new, several-thousand-dollar model.
Oh, wait, you don’t have to imagine—because the annual Consumer Electronic Show (CES) is happening right now in Las Vegas, the land of let’s-see-if-too-much-of-a-bad-thing-turns-out-to-be-a-good-thing.
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