Ron Dawson provides a few thoughts on the difficult question of which service to post your content to:

Vimeo or YouTube

I often get asked whether it makes more sense to post a video to YouTube or Vimeo. As far as I’m concerned, that’s the wrong question. In truth, if optimizing the number of people to see your video, and if SEO (search engine optimization) is important to you, then you should not only post your video(s) to both YouTube and Vimeo, but other video sharing sites as well. Use a free service to upload once and distribute to many. Or, if you produce video podcasts and use the podcast, they allow you to distribute uploaded videos to multiple sites too.

As far as YouTube and Vimeo are concerned though, thebetter question is which player to post on your site(s)? That is what this blog post will attempt to help you answer.

Before I start, let me remind you of the title. It’s a guide for choosing between Vimeo and YouTube. It’s not “a guide on picking the best video distribution system.” There are almost as many different methods for uploading and distributing videos as there are stars in the sky. I don’t want to get into all the pros and cons of self-hosting vs. a video site, etc. I chose these two because of the ubiquitous nature of YouTube overall, and because within the creative community, Vimeo is extremely popular. And as I said at the top of the post, these are the two systems people ask me about. (I will re-iterate the use of though if you produce a video podcast, especially if you want it distributed via iTunes).

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