Simi Horwitz describes what it takes to get into the highly competitive world of Voice Over Acting.

…Voiceovers are a highly competitive field, and the increasing number of celebrities doing voice work adds another obstacle for the newcomer. But according to the agents interviewed, there’s still plenty of opportunity for actors working for scale, especially given the proliferation of cable channels and new media. “A lot of companies only want scale actors because they can’t afford the big names,” says Jennifer Brown, a voiceover agent with Abrams Artists in New York. “And while they may use a big name for the announcer, in the same ad you’ll find scale actors.”

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